Digital Activation - our core service.
You can also check out how we work with social media.
What is Digital Activation?
It's the new buzz word, but what does it actually mean?
Digital activation refers to an integrated strategy involving all forms of online marketing channels, whether they be search, online ads, video marketing, mobile marketing or word of mouth marketing. The key word is integrated - the message across all channels should complement each other.
How we can help you
Digital activation is Skye's core business. We've helped firms develop and implement their digital activation marketing plans and achieve their business objectives. Below is a list of ways we've helped other clients:
- Developing digital activation positioning in line with other digital and offline properties
- Describing and segmenting target audiences and defining strategy to reach each audience
- Determining key messaging strategies for each target
- Finding relevant ‘hot’ topics and key words that can be used to increase SEO visibility of ePR and WOM content
